These days, the idea of a “simple life” has become a kind of modern-day holy grail. A slower pace. A cozy home. Time to cook, read, garden, and log off. It’s all over Instagram and Pinterest—soft lighting, clean counters, linen clothes, and the promise that peace lies in less.
For some, it’s a genuine dream. For others, it feels like a quiet, low-key pressure to downsize your ambition and trade hustle for hygge. So what happens if you don’t actually want a quiet life? What if your idea of fulfillment looks more like ambition, chaos, creativity, or risk-taking? Does that make you greedy or just different?
Let’s unpack where this love for “simplicity” came from, why it resonates so deeply, and whether you’re allowed to crave more without feeling like a bad person for it.
The Rise of the “Simple Life” Aesthetic
It makes sense that people are drawn to simplicity. The world is exhausting. We’re overworked, overstimulated, constantly online, and rarely rested. A simple life feels like the antidote—a clean slate, a smaller circle, a return to basics.
There’s also a certain moral high ground tied to the aesthetic. The simple life is often positioned as more mindful, ethical, and emotionally evolved. It’s the rejection of materialism, hustle culture, and digital overload. And for some, it really is a deeply intentional, healing lifestyle shift.
But let’s not ignore the fact that the “simple life” is also highly aestheticized and curated, especially online. The quiet morning routines, the unplugged weekends, the fresh sourdough and hand-thrown pottery. It’s simplicity, sure, but it’s also style. And often, it requires a level of financial and emotional stability that isn’t available to everyone.
When Simplicity Becomes a Status Symbol
Here’s where it gets tricky. Simplicity, in theory, is about less. But in practice, it’s often associated with privilege. Having the time, space, and security to live slowly isn’t accessible to everyone. Not everyone can move to a cottage, quit their job, or work remotely from a cabin in the woods.
For people hustling just to pay rent or survive, the glorification of simplicity can feel tone-deaf or out of touch. It becomes yet another lifestyle ideal that says, “If you just lived more like this, you’d be happier.” It’s calmness sold as contentment, but only if you do it the right (read: Instagrammable) way.
And for people who do want more—a creative career, a bustling city life, a packed calendar—the push toward simplicity can start to feel like a judgment. Like ambition is inherently shallow, or that wanting success makes you less emotionally evolved.
Is It Okay to Want More?
Short answer: absolutely.
There’s nothing wrong with simplicity. But there’s also nothing wrong with wanting more. More creativity. More experiences. More recognition. More adventure. Wanting more doesn’t make you greedy or ungrateful. It makes you human.
Ambition gets a bad rap in a culture that’s pivoted hard toward wellness and minimalism. But not everyone is wired the same way. Some people feel most alive when they’re building something, pushing themselves, or chasing big ideas. That drive isn’t a character flaw. It’s a different flavor of fulfillment.
And guess what? You can still be grounded, grateful, and mentally healthy while wanting a big, messy, complex life. The two things aren’t mutually exclusive.
The Guilt Around Wanting “Too Much”
So, where does the guilt come from? Part of it is cultural. Many of us are taught to associate modesty with virtue and ambition with arrogance. We’re told to be thankful for what we have. To not reach too far. To be content. There’s a quiet pressure, especially on women and marginalized people, to be low-maintenance, unproblematic, and easy to please.
Add in the messaging from wellness culture and social media, and suddenly it feels like choosing the bigger life is a spiritual failure. But here’s the truth: gratitude and ambition can coexist. You can love what you have and still want more. The guilt? That’s not your intuition speaking. That’s conditioning. And you have permission to question it.
Living on Your Own Terms
The point isn’t to bash the simple life or glorify the hustle. It’s to recognize that both paths are valid, and that you don’t owe anyone a quiet, aesthetic version of peace if that’s not what lights you up.
You don’t have to shrink your dreams to be considered “grounded.” You don’t have to choose between being a good person and being an ambitious one. And you definitely don’t have to apologize for wanting a life that looks different from what the internet tells you is “calm” and “healed.”
True simplicity isn’t about how little you can live with. It’s about being honest with yourself about what you actually want. For some people, that means a garden and a book club. For others, it means big goals, city lights, and working weekends. Both are beautiful. Both are valid. And neither should come with guilt.
Have you ever felt guilty for wanting a life that doesn’t look like everyone else’s version of “peace”? Is the pressure to live simply empowering or limiting?
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